Rating: | Price: $$$ | Website
* Review ammended on 09/15/2014 due to reformulation.
This food is centered (and named) around the fact that they use avocados in their food. This is pretty unique, as I’ve never seen it before. I won’t deny that it’s a good ingredient, and although it may be a little gimmicky (they could easily use other ingredients that are more commonly found in foods to get the same nutrients), it’s a solid inclusion.
This food used to contain a lot of corn and wheat, and it’s really nice to see this is no longer the case. Instead we have whole brown rice which is a decent grain, and also white rice (not as good as brown).
You have chicken meal as the first ingredient which is great, and herring meal later on. There are no by-products or other disgusting animal parts found in this food. So as far as the protein selections go, they’re doing well.
The change in grains from corn to rice tells us the protein in the food will come mostly from the chicken and not from corn which is harder to digest. They’re definitely on the right track with this, and the food has definitely improved.
The avocado provides a good source of vitamins and fatty acids, and also provide benefit for skin and coat. It’s a good inclusion in this food. If you’re in a typical big pet store that has this, Iams and Nutro, I’d give this a shot. If you are in a specialty pet store with better stuff, I probably wouldn’t.
I’ve given the food 3 stars, but it’s a high 3 stars. After some consideration I may change this to a 4 star food.
Where to buy?
We recommend Only Natural Pet Store as an ethical retailer selling high quality pet foods:
What’s good about this food….
Two meat meal products, whole brown rice, avocado oil/meals are good ingredient.
….and what’s not so good.
Corn is 2nd and 3rd, wheat is used as filler, brewers yeast used.
Chicken Meal, Ground Whole Brown Rice, Ground Whole White Rice, Chicken Fat (Preserved with Mixed Tocopherols), Dried Tomato Pomace, Herring Meal, Avocado Meal, Natural Flavor, Dried Egg Product, Dried Chicory Root, Salt , Whey, Potassium Chloride, Vitamins (Choline Chloride, a -Tocopherol Acetate (Source of Vitamin E), Niacin, Vitamin A Acetate, Thiamine Mononitrate (Source of Vitamin B1), Calcium Pantothenate, Pyridoxine Hydrochloride (Source of Vitamin B6), Menadione Sodium Bisulfite Complex, Riboflavin Supplement, Ascorbic Acid (Source of Vitamin C), Vitamin D3 Supplement, Vitamin B12 Supplement, Folic Acid, Biotin), Minerals (Zinc Sulfate, Zinc Amino Acid Chelate, Iron Amino Acid Chelate, Ferrous Sulfate, Copper Sulfate, Manganese Amino Acid Chelate, Copper Amino Acid Chelate, Manganous Oxide, Sodium Selenite, Calcium Iodate), Avocado Oil, Taurine, Calcium Carbonate, Parsley Flakes, Dried Kelp Meal, DL-Methionine, Yucca Schidigera Extract, Inositol.